Bilendi acquires Netquest, from NielsenIQ (Advent International portfolio)

ARCANO has acted as exclusive financial advisor to NielsenIQ, a portfolio company of Advent International, in the sale of Netquest, a leader in technology and data for the market research industry in Iberia and Latin America, to Bilendi (Euronext aris: ALBLD), a European leader in technology, data and AI solutions for the market research industry.

Company
Netquest
Transaction
Sector
Activity
Provider of online panels and behavioral data for market research
Date
Country
Spain

The acquisition of Netquest marks the Group's most significant transaction to date. This strategic move will allow Bilendi to expand its global footprint into new regions, including Iberia and Latin America, elevate its service offerings, strengthen  its proprietary technologies, and position itself as one of the global leaders in the sector.

Netquest, founded in 2001 in Barcelona, is a leading provider of online panels and behavioral data for market research. With operations in Iberia, Latin America, Europe, and the USA, Netquest serves 2,500 clients and 1.5 million panelists. Backed by 270 employees across 8 countries, it delivers ISO-certified data, proprietary technologies, and behavioral insights, ensuring accuracy, reliability, and GDPR compliance.

NielsenIQ, backed by Advent International, is the global leader in consumer intelligence, offering unmatched insights to foster growth. After merging with GfK in 2023, NIQ operates in over 100 countries, covering 90% of the global population. With $4 billion in revenue and comprehensive data on consumer purchasing, NIQ provides over 30,000 clients with advanced analytics and a deep understanding of the market.

Bilendi (listed on Euronext Growth Paris, “ALBLD”) is a European leader in technologies, data, and AI solutions for the market research industry, dedicated to ethically collecting and processing reliable data to support informed decision- making. With over 400 employees and offices in 12 countries, Bilendi serves 1,700 customers across Europe.