Founded in 2001 by the Iraola family, HLC is a leading European skateboard manufacturer and distributor based in Oyarzun Guipuzcoa. Currently it is the leading European manufacturer and distributor in the three segments in which it operates skateboards, longboards and is one of the world leaders in the production of surfskates The Company manufactures and distributes 11 own brands such as YOW, JART or Long Island, and 6 US brand licenses in more than 80 countries worldwide.
Peninsula Capital is a Private Equity firm founded in 2015 managing investments of 1 600 m with focus on Southern Europe ( Italy and France) This transaction follows the firm's investment strategy of investing in family owned, well managed companies with high growth potential.